The Forks blog

Lines for salads at newly-opened Toss't

Written by Melissa McCart on

tosst1Toss't has been embraced by the Downtown lunch crowd so far, as young professionals line up for salads under 10 bucks.

Julian Vallozzi of Vallozzi's Downtown opened the salad, wrap and Greek yogurt shop two days ago in the former Mattiniero space (beside the restaurant on Fifth Avenue, off Market Square).

Mr. Vallozzi said he has been paying attention to the growth of salad concepts in Washington, D.C., and New York and decided to offer it here. 

I'd been a fan of D.C.-based Sweetgreen, which has expanded from Washington to Philadelphia and its most recent location in the NoMad Hotel in New York.  

An interesting observation about single-concepts such as this one is that profit margins can be much higher than those at traditional restaurants, which average around 10 percent. In its first year, Sweetgreen's profit margin was more along the lines of 20 percent, founder Nicholas Jammet told me in 2010. 

tossy2My first salad was a build-your-own: spinach and kale, cherry tomatoes, corn, chickpeas, cucumbers and a honey basil vinaigrette.

I skipped the crunch and cheese options listed on the board. It's a more flavorful option than the standard desk lunch and cost $9.21. 

Melissa McCart photo

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